Many customers of mine comment that you are the most expensive in your industry. Some said it as a routine, but some were really serious. I took it and started putting some stuff that i did not believe in. My sales dipped.
When you come from the higher level of the pyramid to a slightly lower altitude you see that the area has broadened. You start getting a better footfall at your business place but your sales are least affected. I mean to say that if you lower your quality and you start imagining that it will pull up your sales, its not true.
So coming back to my point, the depression depressed me further until I saw this picture:
Photo Courtesy: Internet
Its a Chikan Work Saree with matching Resham and / or Zardozi Works as on the blouse with a very trendy long blouse with Resham and / or Zardozi Works (this is actually what i can see from the size of the picture i have here).
This is what designers Abu Jani and Sandeep Khosla, for whom i have a great regard.have produced for our former Miss World and daughter in law of the legendary and globally respected Amitabh Bachhan ji. Keeping in mind the quality they make or the quality that they are really capable of making, its a very ok kind of work, specially the Chikan Work.
I have full sympathy with their ok type Chikan Work, i don’t have much knowledge of Resham and Zardozi works, because at this age, Abu ji or any other person of his age who has spent so much of his time in an industry fades a little bit. I have seen that even love, which is a very positive energy, a very sacred energy has faded with the passage of time, so the love with one’s work also fades with the capability of the body as it ages.
Also because when Chikan is done with silk yarns, it comes out really beautiful, but nowadays, specially in Mumbai, folks have begun appreciating cotton (Anchor) thread Chikan Work because silk is really very delicate. Its start coming out the day you start wearing the dress.The saree above seems to be worked upon with cotton yarn.
Cotton yarn is good to work with muslins and other cottons. It gives a very good effect as can be seen below :
Abu Jani and Sandeep Khosla are most expensive in their works too. The reputation that they have earned is from their past hard works. The issue of they are making good works now or they are capable of making better works dims out here. They are the kings.
They have again inspired me to go to a more higher level of my pyramid. The thought of getting labelled as the most expensive is now transmitting new energy levels in me. Now i don’t worry of criticism, i do what i have come here to do.
krishna chikan 